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Executive Summary
We all know how important water is. We
use it everyday in many different ways in our daily lives. We expect it
to be clean and in abundance.
However, the possibility of water
contamination is always present. In Pascoag, Rhode Island, in the
fall of 2001, gasoline leaking from an underground storage tank at a Mobil
station contaminated drinking water supplies with the chemical MTBE,
or methyl tertiary-butyl ether, a gasoline additive. What followed
was more than four months during which restrictions were placed on water
usage, affecting 5,000 Pascoag residents.
Pascoag residents were told:
- Do not drink your tap water.
- Do not cook with your tap
water.
- Sponge bathe young children.
- Use ventilation when showering
or using large amounts of water.
Additionally, during this time, frustrated,
angry, and concerned residents worried about the health effects this chemical
would have for them and their children.
This work takes that water contamination
event as its introduction.
This thesis:
- focuses on public perceptions of
water contamination events
- examines what people are most concerned
about in the event of actual and hypothetical water contaminations
- explores how agencies communicate
with contaminated communities based on these concerns
- discusses communications strategies
and recommendations in terms communicating during water
contamination events and preparing a framework for communication
before a contamination occurs
This work is based on three different
components:
- a study of 100 Pascoag residents
conducted in the spring of 2002
- examination of published literature
about risk, communication and contaminated communities
- focus groups about a hypothetical
contamation conducted in the Pawtuxet Village in 2003
In analyzing these three components, I
found that community concerns fell into three main themes: trust,
informed decision-making, and dealing with the new context of bioterrorism.
My recommendations deal with the need to develop an overall communications
strategy and incorporate participatory communications techniques with
communities before a water contamination event begins.
Please follow the links above
to explore this web-based thesis.
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